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Notes on the "so-called 'craft beer industry'"

Feb 7, 2022

•

11 min read

Notes on the "so-called 'craft beer industry'"

💀 Murdered darlings: selling out vs. selling off edition! And: books in bars, Boozeletter BipartisanshipTM + more!

Why Fingers covers booze companies' campaign donations to Republicans

Feb 7, 2022

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6 min read

Why Fingers covers booze companies' campaign donations to Republicans

TL;DR: Drinkers deserve to know when brands are saying one thing, doing another

Booze companies are not your friends

Feb 4, 2022

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10 min read

Booze companies are not your friends

The Big Alcohol bucks funding GOP's agenda, Soviet anti-vodka propaganda + more!

The Fieri-fication of hard seltzer will absolutely be televised

Feb 2, 2022

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13 min read

The Fieri-fication of hard seltzer will absolutely be televised

The Mayor of Flavortown hawks hard soda, Coors' odd "labor" merch + more!

Wondering where all the digital dive bars went, not realizing they never existed at all

Jan 28, 2022

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13 min read

Wondering where all the digital dive bars went, not realizing they never existed at all

Miller Lite's "metaverse bar" stunt, plus Taco Bell-style hard seltzer and more!

👀 Did you see our *extremely fashionable* press hit?

Jan 26, 2022

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2 min read

👀 Did you see our *extremely fashionable* press hit?

Score 15% off a subscription to celebrate the boozeletter's appearance in Vogue (!)

Trying craft beer's biggest cult of personality in the court of public opinion

Jan 25, 2022

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12 min read

Trying craft beer's biggest cult of personality in the court of public opinion

Notes on BBC's BrewDog doc, plus BoJo BYOB x The Hold Steady, and more

Having a Normal OneTM, BrewDog style

Jan 21, 2022

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9 min read

Having a Normal OneTM, BrewDog style

Plus: Booze-by-mail, DualIPAs, "how do you do fellow LDAs" + more

Dave Infante
Dave Infante
How to build the worst Dry January pitch of all time
LockSimple

Jan 19, 2022

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12 min read

How to build the worst Dry January pitch of all time

A foolproof guide to unsuccessfully soliciting trend coverage for any non-alcoholic beverage brand

Monster Energy hard seltzer *WHEN*

Jan 14, 2022

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5 min read

Monster Energy hard seltzer *WHEN*

Plus: Brothtail taste test, craft brewing divestments, counterfeit bourbon + more!

Monster Energy hard seltzer *WHEN*
LockSimple

Jan 14, 2022

•

10 min read

Monster Energy hard seltzer *WHEN*

Plus: Brothtail taste test, craft brewing divestments, counterfeit bourbon + more!

📅 Make today the day, Fingers Fam!

Jan 12, 2022

•

2 min read

📅 Make today the day, Fingers Fam!

Grab a whole year of Fingers for cheaper than, like, one Blue Moon per month

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