There’s a franchise fight in full swing out in Colorado, where Coors Distributing Company is suing to block terminations by major suppliers Constellation Brands and Mark Anthony Group. (Sierra Nevada Brewing Company also announced a termination; like White Claw’s parent company, it aims to move its volume in the area to Reyes Beverage Group. Huh, who could have seen that coming?) Citing the Rocky Mountain State’s statutory protections against pink-slipping distributors without just cause, CDC argued in a civil filing earlier this month in a Denver district court that:
Customer relationships and goodwill built over 30 years cannot be adequately compensated by money damages.
Counterpoint: yes they can? It’s just that the spurned wholesaler hasn’t seen an offer it likes yet, and it’s got plenty of leverage and even more motivation to litigate this until it receives one.
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