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Calling a (shallower) bottom on liquor's sales slide
Plus: At least somebody is still buying vineyards, I guess?!
Dave Infante
October 19, 2025
Welcome to The Fingers Weekender, a Sunday digest exclusively for paying Friends of Fingers featuring the independent journalism about drinking in America you love, optimized for hungover scrolling. In today’s edition:
Certified beer judges buck bullshit AI surprise;
BeatBox is going after Fireball Cinnamon’s sweet spicy c-store sales;
The thirstiest market in the country is now open to DtC liquor shipments;
Even Starbucks’ big investors are sick of its union-busting streak;
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