Constellation Brands’ new chief executive, Nick Fink, has some big shoes to fill, given his predecessor took home the prestigious Buzzwords of The Week of The Year for 2025. But the young(er) turk is wasting no time promulgating pap. After notching his first BotW recognition in April 2026, Fink followed up this past week with another notable quotable, telling analysts on the Modelo maker’s second-quarter earnings call that Knicks mania in New York and World Cup matches across the country had…
consumers engaging in that beer occasion
…again after a tough 2025. Credit to Jessica Infante at Brewbound for pulling that truly tremendous gibberish out of the transcript. You, a rube: “I’m gonna drink a beer.” Me, an aristocrat: “I’m going to engage in that beer occasion.” Fingers foresees a bright Buzzwords future for florid Mister Fink.
If you see beverage-alcohol corporatespeak in the wild that deserves to be the next Fingers Buzzword, submit it for consideration to [email protected]. All submissions anonymous!
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