Craft breweries often operate attached bars where you can serve their beers. These are called taprooms. Everybody knows this. But what if there was a name that would make this extremely intuitive and popular hospitality institution seem weirder and less approachable? Brave enough to ask that question is New Belgium Brewery, which this week announced plans to open a…
Liquid Center
…at the firm’s plant in Daleville, Virginia. Per a report at Brewbound, this location will serve Voodoo Ranger, Fat Tire, and other offerings. Presumably on tap, and in a room.
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